IMO – GWC World

PORTFOLIO

IMO

Visit

GOAL

To tell in a new way the world of the Car Wash: a not too much innovative and appealing product that need a new creativity to attract more and more driver in Czech Republic

SOLUTION

Creative and appealing concept where the car wash evokes mythical scenes of American light filmography with idealized and materialized wash-girl through rollers. The project was transformed in a massive advertising campaign among Czech Republic’s streets and highways and near IMO car wash

YOU SHOULD SEE ALSO THESE ONES…

Portfolio

Find us

Milan

Via G. C. Procaccini, 60 – 20154 Milan (MI) T. +39 02 8088 9709 milano@gwcworld.com

Prague

Vlastislavova 152/4 – 140 00 – Praha 4 – Nusle T.
+420 222 516 097
prague@gwcworld.com
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