![](https://gwcworld.com/wp-content/uploads/2022/10/mipelapp108-featured.jpg)
![](https://gwcworld.com/wp-content/uploads/2022/08/Group-108.png)
GOAL
To renew Mipel APP for edition 108/2015 of one of the most important exhibition in Europe dedicated to fashion, accesories and leather goods.
![](https://gwcworld.com/wp-content/uploads/2022/08/Group-110.png)
SOLUTION
Restyling with the main focus on the user experience, that becomes more personal. Many content displayed automatically according to the user’s usage habits and much more: the App helps the visitor to have a pleasant tour into the exhibition. During fair three days, the APP had 3.941 download on IOS and 1.762 on Android!
![](https://gwcworld.com/wp-content/uploads/2022/08/Group-53.png)
![](https://gwcworld.com/wp-content/uploads/2022/08/Ellipse-6.png)