GOAL
Natura Sincera is the Sabelli’s line with products for those consumers that look for quality and affordable price. The Brand entrust to GWC the Social launch, Instagram and Facebook.
SOLUTION
GWC studied and launched a project that was a successful mix of editorial, advertising and community management strategy. The main goals are to encourage the Brand Awareness and to consolidate and always stimolate the community, with engaging and funny contents consistent with Natura Sincera personality: sincere, authentic, irreverent and with a big heart!